The concessionary fares as a marketing tool of Malayan railway (Keretapi Tanah Melayu) / Rosmairi Ghazali

• Main Author: Ghazali, Rosmairi
• Format: Student Project
• Language: English
• Published: 1989
• Subjects: Transportation (General works). Communication and traffic; Management
• Online Access: https://ir.uitm.edu.my/id/eprint/49351/1/49351.PDF; https://ir.uitm.edu.my/id/eprint/49351/

Malayan Railway is a sole rail carrier in Malaysia, During the early years of rail transport launched, there is no competent competitor to rail transport. This is because other carrier such as road and air still under developed. Therefore, it gave advantages to rail transport. , However, road transp...