ENT 530 Social Media Portfolio: Z-Stationery / Nor Zahazrina Zamri

• Main Author: Zamri, Nor Zahazrina
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Entrepreneurship. Risk and uncertainty; Social aspects. Social marketing; Marketing; Paper manufacture and trade
• Online Access: http://ir.uitm.edu.my/id/eprint/48714/1/48714.pdf; http://ir.uitm.edu.my/id/eprint/48714/

Z-Stationery is an online stationery shop that is social media retailing based that operates by Noor Zahazrina on her own. It is a small business that offers stationeries product for high school students, university students, and officers. We operate this business to make profits and at the same time, we give our customers value for their money. We only conduct this business using social media platform like Facebook to promote our product because nowadays people are browsing online and they are many people into e-commerce to buy their convenience product. We also provide an affordable price for consumers as well as to attract customers buying our product we use hard sell and soft sell copywriting. Before that, we use the teaser before launching our product to people on the Facebook page. There are processes in making a Facebook page for selling products which starts from registration of e-commerce until posting the soft sell of our product.