ENT 530 Social Media Portfolio: Mayhijab / Nur Suhailah Azman

• Main Author: Azman, Nur Suhailah
• Format: Entrepreneurship Project
• Language: English
• Published: 2020
• Subjects: Entrepreneurship. Risk and uncertainty; Social aspects. Social marketing; Marketing; Dress accessories
• Online Access: http://ir.uitm.edu.my/id/eprint/47726/1/47726.pdf; http://ir.uitm.edu.my/id/eprint/47726/

MayHijab is the business that started to operate in October 2020. It focuses on providing the high-quality of product at affordable price that customer can purchases. There are have variety of colours and design of scarves that available. MayHijab sell two of scarves which is shawl and bawal cotton. The shawl are made from satin silk and the bawal are made from cotton silk. This two scarves known as a material that have many benefits such as washable, ironless for shawl and else. Therefore, these ways will give higher satisfactions towards the customers. MayHijab marketing strategy is to improve the quality of the products and also the prices to attract many customers to buy this product. We offer a lower price with the high-quality of product because this strategy will make everyone is able to buy this product. Next, the relationship between the customers and seller is very good and it will increase our profitability. Lastly, the management of MayHijab consists of the supplier which is D’Siblings Scarves and myself. I also have create the Facebook page to expand our business in the social media. Before that we sell only on the shop but now we need to learn how to expand the business and the Facebook page is our choice to expand the business in social media. We need to learn more about how to post the product on the social media.