ENT 530 Social Media Portfolio: Bytes / Amir Haqim Mohd Zali

• Main Author: Mohd Zali, Amir Haqim
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Entrepreneurship. Risk and uncertainty; Malaysia; Social aspects. Social marketing; Marketing; Baking. Confectionery; Cookies
• Online Access: http://ir.uitm.edu.my/id/eprint/47143/1/47143.pdf; http://ir.uitm.edu.my/id/eprint/47143/

Bytes is brand in this business. The main objective that is to achieve for the business is to offer variety flavours and size of cookies to our customer with affordable price and luxurious taste. Our business was started on fifth of April in 2020. According to the customer review, our product gave a fantastic taste because all of the cookies leaves a little bit of mints for the aftertaste. This product is also liked by many due to the cheap and affordable price. Hence, this product provides a good insight for the continuation of sale to our customers. Since early of its opening, Bytes cookies was sold more than more than 80 packages for with different flavour of chocolates and mints. Increasing demands for our product results into a good profitable sale revenue to our business project. Therefore, Bytes is a good marketable product of choice that can be further expanded to many different areas as the business keeps on growing.