ENT 530 Social Media Portfolio: Caramel Rosee / Rusediana Puteri Ainaa Izzati Ahmad Saifuddin

• Main Author: Ahmad Saifuddin, Rusediana Puteri Ainaa Izzati
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Entrepreneurship. Risk and uncertainty; Malaysia; Social aspects. Social marketing; Marketing; Baking. Confectionery
• Online Access: http://ir.uitm.edu.my/id/eprint/46864/1/46864.pdf; http://ir.uitm.edu.my/id/eprint/46864/

This is a report of my individual task made for my Principles on Entrepreneurship subject for this semester. In which we, the students have to run a small business. We required to decide on the product we would like to sell and run the business online. The product that students sold can range from food & beverage to skillful services as they please. However due to nature in selling food, I decided to go on the pathway of F&B business. In which I sell desserts and cakes. Based on my research people nowadays enjoy dessert and cakes, it not just for specific event but as everyday food. For starter in this business field, we students are required to register our business on e-commerce so the sell that we make will be consider legal and can be more trustable. We also required to sign out Facebook and sell our product on online platform. Along the process, our lecturer Sir Muhammad Hafizi Zamri provide many tips that are really useful and can be use as a guide in handling the business. For this report, I have provide suitable explanation about the business that I have choose and will explain in detail about the process and the product.