Fundamentals of entrepreneurship (ENT300) : Fresh Crabby / Amirul Fazri Fauzi ... [et al.]

• Main Authors: Fauzi, Amirul Fazri, Yussof, Mohammad Asmady, Sahmad, Mohammad Nazrin, Johari, Mohd Zamir
• Format: Entrepreneurship Project
• Language: English
• Published: 2012
• Subjects: Entrepreneurship. Risk and uncertainty; Marketing; Banking
• Online Access: http://ir.uitm.edu.my/id/eprint/44217/1/44217.pdf; http://ir.uitm.edu.my/id/eprint/44217/

Fresh Crabby's soft shell crab is a product that is produced by our company, Fresh Crabby. We sell only the highest-quality soft shell crab.The target market of our product is retailers, hotel operators, restaurant operators and walk-in customers. It is suitable at all age, gender, all level of income ad all type of lifestyle. It is also very suitable for everyone due to its nutritious fact in the future prospects, we hope that we could gain profit as much as RM 471,755 in 3 years of business since we are aware that our business is a new combination and we are prepared to face the losses for this kind of business, We want to expand our business to West Malaysia and Sabah after 3 years of selling the local state market.