Ocha / Alphius Germanus ... [et al.]

• Main Authors: Germanus, Alpius, Sazali, Fatin Nurfarhain, Imon, Cerol Calvina, Md. Yussof, Ameera Nazeehah, Petrus, Noratika
• Format: Entrepreneurship Project
• Language: English
• Published: 2017
• Subjects: Beauty, Personal; Women—Health and hygiene; Health behavior and habits
• Online Access: http://ir.uitm.edu.my/id/eprint/44000/1/44000.pdf; http://ir.uitm.edu.my/id/eprint/44000/

OCHA is a kind of business that sells cosmetic products which are basically made from tea. As planned, OCHA will be established at No.613 Lorong Flora, Taman Rose Garden 88000 Kinarut Sabah. The location is chosen as it is believed to be very strategic for the company to stand and run as this location is located near to the Kota Kinabalu city. Furthermore, our business is an online basis. Thus, our location of company is not really affecting the selling and buying process. In addition this will ease the people to find us and buy our product. Furthermore, through this strategic location our business seen to be able to gain the attention of the community and potentially gets the customers demand. Specifically, our target markets are the students, and the adult or the working people. In Malaysia, there is still lack of business or company that providing tea-based cosmetic products and this will make our business to easily standout in the market. Furthermore, our products are originally natural which is chemical-free. By creating this product, we believe that people will have a healthier and better life as they will never have to worry about their appearance anymore. In addition, the environment will not be hugely affected as this product is made with the most minimized effect to the flora and fauna. Therefore, we are prepared to go through any risks and problem that we may encounter in the process of promoting and commercializing our products.