Fundamental of Entrepreneurship ENT300 : Posh Cafe / Ameena Nazira Zainal ... [et al.]

• Main Authors: Zainal, Ameena Nazira, Sarbini, Noorul Izzawani, Zulfriza, Hazneeza
• Format: Entrepreneurship Project
• Language: English
• Published: 2018
• Subjects: Entrepreneurship. Risk and uncertainty; Planning. Business planning. Strategic planning; Food industry and trade. Halal food industry. Certification; Marketing; Financial management. Business finance. Corporation finance
• Online Access: http://ir.uitm.edu.my/id/eprint/42328/1/42328.pdf; http://ir.uitm.edu.my/id/eprint/42328/

The Posh Cafe is the partnership business that consist 3 partners where share the same interest and passion to do a dessert cafe. The partner are consist of general manager, marketing manager, financial manager, administration manager and operational manager. In addition, Posh Cafe offer a pudding caramel, churros, fried ice-cream and etc. As we all know, dessert are the food that everyone love to eat at anytime they want especially after having a dinner. After a few discussion, we have decided to open our cafe at Kuching because of the high population in the Kuching area and the strategic place to open up the business. Jalan Satok are one of the most used road for Kuching citizen. Our cafe are near to the shopping mall, residence area and offices. We expected to increase the number of customer and gain profit in the future. Although Kuching has many competitors that sell a dessert, we offer a dessert that are different price from any competitors so that we have the diversity of dessert cafe. Our mission and vision are to make our business to expand and be well known in Kuching and other area or other state. We also hope that we can gain the maximum profit but minimize expenses in operation of the business.