Smart Tumbler / Norhafifi Azwana Azman

• Main Author: Azman, Norhafifi Azwana
• Format: Entrepreneurship Project
• Language: English
• Published: 2020
• Subjects: Entrepreneurship. Risk and uncertainty; Business. Business enterprises. General works, treatises, and textbooks
• Online Access: http://ir.uitm.edu.my/id/eprint/41537/1/41537.pdf; http://ir.uitm.edu.my/id/eprint/41537/

3-TIVE Enterprise is a new sole proprietorship company that involved in manufacturing industry that producing the SMART Tumbler. The purpose of producing this product is to provide a better experience and make it easier for customers to make or drink hot or cold water. Our SMART Tumbler is a type of water heating and cooling device as well as a flask that can store the water in varies of condition. It is an improvement product from the electrical kettle that composed with some unique features and functions such as rechargeable battery, LED touchscreen display, temperature setting, and safety lock. The concept of this product are actually to provide convenience for people to carry it anywhere, produce multifunction electrical kettle that can benefits the users, produce electrical kettle with safety lock to improve its safety, and produce electrical kettle that can keep and maintained the condition of water for a longer time. Our target market for this product is people that stay at Klang area including bot urban and sub-urban areas. We mainly target for those who age from 10 years old to 49 years old. We also focus to people that have a lifestyle of a students, traveler, families, and people that have hectic life. Since our target market involved students thus, we do not consider income as our main subject. Our company believe this product will give benefits to the users and it will attract our target market. This is because our SMART Tumbler is a user-friendly product that can saves time and is very convenient to handle.