Technology Blueprint Frizzy Electric Toothbrush / Nur Hafiza Shamsudin

• Main Author: Shamsudin, Nur Hafiza
• Format: Entrepreneurship Project
• Language: English
• Published: 2020
• Subjects: Entrepreneurship. Risk and uncertainty; Business. Business enterprises. General works, treatises, and textbooks
• Online Access: http://ir.uitm.edu.my/id/eprint/40196/1/40196.pdf; http://ir.uitm.edu.my/id/eprint/40196/

Kool Sdn. Bhd. is a new private company that start-up its operation in Shah Alam, Selangor. The company was established and open-up their operation on the 1st January 2020. It is a new invented company that managed by the six partners of it. Kool expected to catch the interest of different group ages of people, so that they can have more than one group of loyal customer base in the future. There will be a new invention product with creatively ideas applied on it to make sure that the operation of the business can be longer in the business industry. The first impression of people towards the business appearance on the market will be the profound impact of it in making sure that its life span can be longer than expected. Our company has decided to build and create the strong market plans for the upcoming invention products as it will be the first impression of the company about the product that they created. The strategy basically will apply the philosophy of business marketing strategy that are the 4P’s that known as Product, Price, Place (Distribution) and Promotion. There will be a mild competitive climate of the product on the country as there will be few partners in the same market that will be shared by the company.