Fundamentals of entrepreneurship (ENT300) : case study on 1989 Grande Coffee House / Mohd Iqbal Mohd Rahim

• Main Authors: Mohd Rahim, Mohd Iqbal, Poziman, Aim AziMah, Kusaini, Nurul-Ain, Razali, Rafiq Nur Adii, Idris, Nadia Adila, Abd Wahid, Shairaziaiman
• Format: Entrepreneurship Project
• Language: English
• Published: 2009
• Subjects: Price; Entrepreneurship. Risk and uncertainty; Malaysia; Restaurants, cafeterias, tearooms, etc.
• Online Access: http://ir.uitm.edu.my/id/eprint/39131/1/39131.pdf; http://ir.uitm.edu.my/id/eprint/39131/

1989 GRANDE COFFEE HOUSE is a Coffee House establishment that aims to provide the best coffee beverages and lounge in Malaysia which uses real carefully made coffee approach to delight and attract customers, and at the same time keeping it distinguishable and unique from other competitors in the mar...