Case Study : Econsave Sdn. Bhd. / Muhammad Nur Aidil Ariff Muhamad Yusuf

• Main Author: Muhamad Yusuf, Muhammad Nur Aidil Ariff
• Format: Entrepreneurship Project
• Language: English
• Published: 2020
• Subjects: Planning. Business planning. Strategic planning; Business intelligence. Trade secrets; Shopping centers. Shopping malls; Shopping. Teleshopping. Consumer education
• Online Access: http://ir.uitm.edu.my/id/eprint/38665/1/38665.pdf; http://ir.uitm.edu.my/id/eprint/38665/

In the first part of this project report, the company’s general information was gathered. Econsave Sdn. Bhd. is a hypermarket chain in Malaysia and is known for selling goods and products at a discounted price. The slogan of the company itself is “Bandingkan Harga Kami” which means “Compare our Pric...