Factors affecting attitudes towards fruits and vegetables consumption on YouTube: a conceptual paper / Nur Shahafiqah Nadiah Jaffery, Sharifah Nurafizah Syed Annuar and Joseph Alagiaraj Thamburaj

• Main Authors: Jaffery, Shahafiqah Nadiah, Syed Annuar, Sharifah Nurafizah, Thamburaj, Joseph Alagiaraj
• Other Authors: Md Kassim, Fazdilah
• Format: Book Section
• Language: English
• Published: UiTM Cawangan Johor
• Subjects: Computers in education. Information technology; Higher Education
• Online Access: http://ir.uitm.edu.my/id/eprint/38413/1/38413.pdf; http://ir.uitm.edu.my/id/eprint/38413/

Given the rapid technological advancement, social media and communication devices continue to grow exponentially such as YouTube is a public video sharing website where people can experience varying degrees of engagement with videos, ranging from casual viewing to sharing videos to maintain social...