Case Study : Global Frozen Food Company / Fathin Afifah Zainal Abidin

• Main Author: Zainal Abidin, Fathin Afifah
• Format: Entrepreneurship Project
• Language: English
• Published: 2020
• Subjects: Small business. Medium-sized business; Food industry and trade. Halal food industry. Certification; Commodities. Commercial products. Generic products
• Online Access: http://ir.uitm.edu.my/id/eprint/38224/1/38224.pdf; http://ir.uitm.edu.my/id/eprint/38224/

The product that offered in Global Frozen Food Company is ‘kuih’ such as karipap, samosa, popiah, and ‘kuih tradisional’, They also sell pizza which is in many type of flavour such as hawaiian pizza, tuna pizza, beef pizza and chicken pizza. The customer also can choose to buy the pizza which is in small or medium size. For karipap, samosa and popiah, they also sell in many type of flavour such as beef, chicken, vegetables and potato flavour. For ‘kuih tradisional’ the company sell ‘kuih cara’, ‘lepat pisang’ and ‘pulut panggang’.