Ice RainbowLand / Suzanne ak Jana... [et al.]

• Main Authors: Jana, Suzanne, Tolsin, Irene, Diser, Keem Huge, Sunek, Margaret Tessa, Peter, Flora
• Format: Entrepreneurship Project
• Language: English
• Published: 2012
• Subjects: Entrepreneurship. Risk and uncertainty; Food industry and trade. Halal food industry. Certification; Marketing; Banking
• Online Access: http://ir.uitm.edu.my/id/eprint/37724/1/37724.pdf; http://ir.uitm.edu.my/id/eprint/37724/

The name of our company is Ice Rainbowland. The business is in form of enterprise which consists of five members. Each partner contributes certain amount of capital as agreed in agreement. The main business activity is to provide a better place for people to relax and chill out. We also operate the business with different ice-cream flavor menus besides of fried ice cream itself and beverages and at the same time our customers also able to surf internet. Our concept is suitable and accurate with the Malaysia's weather which warm and rainy day. Our business operation is at 10 am to 10 pm from Monday to Sunday. There are no sleeping partners and all are entitled to participate in the business management. We agreed that Suzanne Anak Jana is the General Manager and assist by the other managers. The Administration Manager is Margaret Tessa Binti Sunek. The Marketing Manager is Irene Tolsin. The Operational Manager is Keern Huge Anak Diser. Lastly, the Financial Manager is Flora Peter. The selection of General Manager is based on consensus among all partners and selected based on the experience, skills and ability. The management team will be led by the General Manager and assist by the other managers. The General Manager is responsible in planning, leading, controlling and organizing the business. The Administration Manager is responsible for the job that related to administration such as planning and arranging the remuneration schedule of salary and wages. The Operation Manager is responsible to the entire job that related to the operation and will be supervised and coordinated the operation of the business. The Marketing Manager will be responsible to create the marketing plan, identifying the customers need and demand, identifying the customer's need and demand, identifying the competitors, target market, market size and forecast the future market. Last but not least, the Financial Manager will be handled the financial matters such as preparing the budget and financial statement for expenses of each departments and controlling the flow of the money of the organization