Fundamentals of Entrepreneurship (ENT300) Lebo'Coffee Brew and Beverages / Wenna Anak Hagam... [et al.]

• Main Authors: Hagam, Wenna, Jarim, Christina, Ambrose, Jane Sute, Jumilas, Mia Audina
• Format: Entrepreneurship Project
• Language: English
• Published: 2017
• Subjects: Entrepreneurship. Risk and uncertainty; Food industry and trade. Halal food industry. Certification; Marketing; Banking
• Online Access: http://ir.uitm.edu.my/id/eprint/37361/1/37361.pdf; http://ir.uitm.edu.my/id/eprint/37361/

Based on the business plan. we can get that we are operating a partnership business called "Lebo'Coffee". ‘Lebo' is known as a house. This is because we are opening our business in the Mukah area. The majority people that live in Mukah are Melanau people. That is why we choose Lebo' as our business name. Our trends product are mostly based on brew and beverages beside that our side dishes are cake and pastry. Our competitors in Mukah area are ZenQ, Mr. Bean and I Prefer Original. Our target groups are from teenager to adults. Our business location is at New Township, 96400 Mukah, Sarawak, Malaysia. Our tagline for the Lebo' Coffee is "No Stress With Coffee"