Business model canvas principles of entrepreneurship [ent530]: SmooTea Bite / Adlinna Dolhan

• Main Author: Dolhan, Adlinna
• Format: Entrepreneurship Project
• Language: English
• Subjects: Price; Entrepreneurship. Risk and uncertainty; Life style
• Online Access: http://ir.uitm.edu.my/id/eprint/36800/1/36800.pdf; http://ir.uitm.edu.my/id/eprint/36800/

The business name is SmooTea Bite which is located at Simanggang Town in Sri Aman, Sarawak. This business is under a partnership agreement between two partners, Adlinna Binti Dolhan and Maisarah Binti Faisal. Our business serves their customers with healthy smoothies. To help in increasing the business profitability, we allow customers to customize and pick add-ons in their smoothies to which they will need to pay for additional charges for it. We use social media platform like Facebook and Instagram to promote and advertise our products and services. Our main target market includes students, youngsters and residents near the area and since we serve healthy drinks, the adults are also a part of our main target market. This business can do well as this kind of business can catch the attention of the public easily because not only we deliver excellent taste quality to our customers but people these days are also keen to explore cafes that exhibit unique structure and interior with nice ambiance.