Governance in a globalized world: the limitations of corporate social responsibility / Krista Bywater

• Main Author: Bywater, Krista
• Format: Conference or Workshop Item
• Language: English
• Published: 2010
• Subjects: Corporate organization. Corporate governance; Public relations. Industrial publicity; Social responsibility of business. Social entrepreneurship
• Online Access: http://ir.uitm.edu.my/id/eprint/33921/1/33921.pdf; http://ir.uitm.edu.my/id/eprint/33921/

The Coca-Cola Corporation1 promotes itself as a responsible corporation while people from India and Colombia to the United States and Europe criticize the company’s business practices. Coke, like many other transnational corporations (TNCs), has adopted corporate social responsibility (CSR) policies...