Stakeholder’s pressures on the firm’s environmental strategy in Malaysia / Rohati Shafie and Loke Siew Phaik

• Main Authors: Rohati, Shafie, Loke, Siew Phaik
• Format: Conference or Workshop Item
• Language: English
• Published: 2015
• Subjects: Theory. Method. Relation to other subjects.; Environmental aspects; Malaysia
• Online Access: http://ir.uitm.edu.my/id/eprint/33193/1/33193.pdf; http://ir.uitm.edu.my/id/eprint/33193/

The triple focus on “the environment”, “quality”, and “profit” has become a new business mindset motivating the firms to achieve and sustain their competitiveness through better environmental strategy. Although firms are motivated to do so, higher operational costs resulting from the extra prevent...