A study on the factors that contribute the customer-supplier relationship. A case study of Giffarine Skyline Unity (M) Sdn. Bhd / Noor Amira Ab Rahman

• Main Author: Ab Rahman, Noor Amira
• Format: Thesis
• Language: English
• Published: 2011
• Subjects: HF Commerce; Customer services. Customer relations
• Online Access: http://ir.uitm.edu.my/id/eprint/32986/1/32986.pdf; http://ir.uitm.edu.my/id/eprint/32986/

This study determines the factors that contribute to the customer-supplier relationship, a case of Giffarine Skyline Unity(M)Sdn. Bhd. The independent variables are trust, communication, power-dependent and cooperation. The objectives of this study are to identify the factors that contribute to cust...