The effectiveness of social responsibility implementation in Wisma TM Mahkota, Kuantan / Wan Nur Izni Wan Ab. Majid

• Main Author: Wan Ab. Majid, Wan Nur Izni
• Format: Student Project
• Language: English
• Published: 2012
• Subjects: Management. Industrial Management; Social responsibility of business. Social entrepreneurship
• Online Access: http://ir.uitm.edu.my/id/eprint/31764/1/31764.pdf; http://ir.uitm.edu.my/id/eprint/31764/

Purpose – The purpose of this paper is to study on the effectiveness of social responsibility implementation in Wisma TM Mahkota, Kuantan. Design/Methodology/Approach – A total of about 30 respondents is selected to be participate in answering the questionnaires, an interview will be made with Manager of Human Capital Business Operation State Pahang. Findings – The findings of this research will indicate whether there is a significant correlation between factors in independent variable with the dependent variable. It also measure which factor would give better impact to corporate social responsibility. Practical implications – The findings of this research will be giving a great impact to TM performance and improvement in certain area. Originality/Value – This paper draws attention towards the effectiveness of corporate social responsibility implementation in Telekom Malaysia Kuantan.