Volunsharing of Lenggong Valley world heritage site: A content analysis/ Norliza Aminudin, Maisarah Mohamad Nazary and Salamiah A. Jamal.

• Main Authors: Aminudin, Norliza, Mohamad Nazary, Maisarah, A. Jamal, Salamiah
• Format: Article
• Language: English
• Published: Faculty of Hotel and Tourism Management, Universiti Teknologi MARA Cawangan Selangor 2020
• Subjects: World Heritage areas; Malaysia; History of discoveries, explorations, and travel
• Online Access: http://ir.uitm.edu.my/id/eprint/29157/1/AJ_NORLIZA%20AMINUDIN%20JTHCA%20B%2019.pdf; http://ir.uitm.edu.my/id/eprint/29157/; https://www.jthca.org/

UNESCO World Heritage Sites (WHS) has the ability to attract diverse domestic and international tourists’ visitation. Malaysia being blessed with four WHSs unfortunately faces a decline in tourist arrivals in one of them, which is the Archaeological Heritage of the Lenggong Valley (AHLV). In combati...