Relationships among corporate website quality, visitor satisfaction and visitor loyalty / Voon Boo Ho and Sandra Rangai Balang

This study aimed to examine how corporate website quality will affect the visitor satisfaction and loyalty. Besides, the role of frequency of visit was also investigated to understand its influences on the relationships between the three variables. The key website quality attributes that significant...

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Bibliographic Details
Main Authors: Voon, Boo Ho, Rangai Balang, Sandra
Format: Research Reports
Language:English
Published: Faculty of Business Management 2010
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/28692/1/28692.PDF
http://ir.uitm.edu.my/id/eprint/28692/
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