Factors influencing agent’s retention in insurance industry: survey of ING Public Takaful Ehsan / Nur Izzati Mohd Isa and Noor Khamisah Lailah Abdul Wahed

• Main Authors: Mohd Isa, Nur Izzati, Abdul Wahed, Noor Khamisah Lailah
• Format: Student Project
• Language: English
• Published: Faculty of Business and Management 2013
• Subjects: Insurance business. Insurance management; Life insurance
• Online Access: http://ir.uitm.edu.my/id/eprint/26086/1/PPb_NUR%20IZZATI%20MOHD%20ISA%20BM%20M%2013_5.pdf; http://ir.uitm.edu.my/id/eprint/26086/

Recently, life insurance industry has been suffering high rate of retention of the agents’ therefore this research has been conducted to study the factors influencing agents’ retention in insurance industry in Malaysia, which focused on ING PUBLIC Takaful Ehsan Berhad. As the roles of insurance agen...