The effect of price strategy on customers perception for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ) / Mohd Izri Yatiman

• Main Author: Yatiman, Mohd Izri
• Format: Student Project
• Language: English
• Published: Faculty of Business and Management 2011
• Subjects: Perception; Marketing research. Marketing research companies. Sales forecasting; Pricing
• Online Access: http://ir.uitm.edu.my/id/eprint/25471/1/PPb_MOHD%20IZRI%20YATIMAN%20BM%20M%2011_5.pdf; http://ir.uitm.edu.my/id/eprint/25471/

The purpose of this research is to know the effect of price strategy for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ). KPMNJ have subsidiaries which are KPMNJ Gold Sdn Bhd, Executive Travel & Tours (M) Sdn Bhd, Kayu Utama Sendirian Berhad, KPMJ Holdings Sdn Bhd, KPMJ Khidmat Sdn...