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The level of Bumiputera awareness towards Unit Trust Investment: a case study in Permodalan Nasional Berhad / Amirah Bisyarah Azizan

Every single company needs strategies in order to survive or to become a leader in the market nowadays, therefore a study towards findings the suitable strategies for Permodalan Nasional Berhad had been carried out. The purpose of the study is to identify the level of Bumiputera awareness towards un...

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Bibliographic Details
Main Author: Azizan, Amirah Bisyarah
Format: Student Project
Language:English
Published: Faculty of Business and Management 2010
Subjects:
Awareness
Marketing research. Marketing research companies. Sales forecasting
Investment companies. Investment trusts. Mutual funds
Online Access:http://ir.uitm.edu.my/id/eprint/24712/1/PPb_AMIRAH%20BISYARAH%20AZIZAN%20M%20BM%2010_5.pdf
http://ir.uitm.edu.my/id/eprint/24712/
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http://ir.uitm.edu.my/id/eprint/24712/1/PPb_AMIRAH%20BISYARAH%20AZIZAN%20M%20BM%2010_5.pdf
http://ir.uitm.edu.my/id/eprint/24712/

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