A study to determine motivation factors that influence small farmers to become agriculture entrepreneurs via Gerai Buah-Buahan Segar FAMA / Amal Ridhuan Abdul Hadi

• Main Author: Abdul Hadi, Amal Ridhuan
• Format: Student Project
• Language: English
• Published: Faculty of Business and Management 2010
• Subjects: Agricultural economics; Small business. Medium-sized business; Fruit trade. Nuts industry
• Online Access: http://ir.uitm.edu.my/id/eprint/24664/1/PPb_AMAL%20RIDHUAN%20ABDUL%20HADI%20M%20BM%2010_5.pdf; http://ir.uitm.edu.my/id/eprint/24664/

The purpose of this research is to study the influence of human motivation involved in the agriculture entrepreneur’s process. This study is to better understand the motivation factors that influence small farmers to become agriculture entrepreneurs. This research is hoped to enhance the previous re...