House purchase intention among bumiputera youth in Klang Valley / Muhammad Ali Arief Shah Fiesal

• Main Author: Shah Fiesal, Muhammad Ali Arief
• Format: Student Project
• Language: English
• Published: Faculty of Business and Management 2018
• Subjects: Youth; Housing; Purchasing. Selling. Sales personnel. Sales executives
• Online Access: http://ir.uitm.edu.my/id/eprint/21554/1/PPb_MUHAMMAD%20ALI%20ARIEF%20SHAH%20FIESAL%20M%20BM%2018_5.pdf; http://ir.uitm.edu.my/id/eprint/21554/

A house is a living shelter that provide accommodation of safety for human beings from sunlight, rain and danger animals. As the city of Klang Valley is booming in terms of economy and population, the vast amount of bumiputera youth have also increase due to the growing economy. However, with the leading economy have lead towards the surplus of unsold houses in the Klang Valley area. Thus, this study had been conducted to investigate on the relationship between house purchase intention among bumiputera youth in the Klang Valley. The factors that have been investigate are financing, house attributes, location and environment that affects the house purchase intention among bumiputera youth in Klang Valley. A convenience sampling had been used in this research. A total number of 384 questionnaires had been distributed to the bumiputera youth respondents but there were 332 questionnaires that were fully completed by them. The data have been analysed using the SPSS version 23. The results shown that 3 out of 4 hypotheses were positively significant towards the study. They are house attributes, location and environment. Meanwhile, financing is not significant towards house purchase intention among bumiputera youth in Klang Valley.