Public understanding towards franchising: a case study in Klang Valley / Kamizah Katimin

Franchise sector in Malaysia has growing significantly for the last ten years. Now. It does not only become one of the important sources for economy, but also become a tool for employment and job creation for the local people. Recognizing the potential of the industry to provide wealth, modern infra...

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Bibliographic Details
Format: Student Project
Published: Faculty of Business and Management 2008
Online Access:http://ir.uitm.edu.my/id/eprint/17963/
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