Factors that influence consumer purchasing behaviour towards green product: a case on cocoa / Mohamad Saifullah Md Sam
Cocoa is one of major crop in Malaysia after oil palm, rubber and paddy. In 2014, the total cultivated by region and sector is 16,070 ha. The land cultivated by this species has been reduced in large amount of hectare. Cocoa industry of import and export show the good development in cocoa processing...
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| Main Author: | |
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| Format: | Student Project |
| Language: | English |
| Published: |
Faculty of Plantation and Agrotechnology
2016
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| Online Access: | http://ir.uitm.edu.my/id/eprint/17352/2/PPb_MOHAMAD%20SAIFULLAH%20MD%20SAM%20AT%2016_5.pdf http://ir.uitm.edu.my/id/eprint/17352/ |
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