A study on factors influencing junk food consumption behavior among human resource students at UiTM Malacca City Campus / Hazila Fiqa Hassim and Siti Nor Mohamed

• Main Authors: Hassim, Hazila Fiqa, Mohamed, Siti Nor
• Format: Student Project
• Language: English
• Published: Faculty of Business Management 2016
• Subjects: Theory. Relation to other subjects; School life. Student manners and customs. Students
• Online Access: http://ir.uitm.edu.my/id/eprint/14766/1/PPb_HAZILA%20FIQA%20HASSIM%20BM%2016_5.pdf; http://ir.uitm.edu.my/id/eprint/14766/

The study of junk food consumption behavior among Human Resource students at UiTM Malacca City Campus is aimed to have an in depth analysis of factors influencing junk food consumption behavior among university students. The research takes up an exploratory approach and used primary data from sam...