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A marketing survey and a perception study of customers' acceptance and interest on Vehicle Tracking System (VTS) in Klang Valley / Shamshul Anaz Kassim

Penyelidikan ini bertujuan untuk mengenal pasti persepsi pelanggan terhadap penerimaan dan minat ke atas Sistem Pengesai? Kenderaan (Vehicle Tracking Sysyem) di kalangan firma firma pengangkutan di Lembah Klang. Penyelidikan ini merupakan satu kajian 'exploratory' berdasarkan kepada tekno...

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Main Author: Kassim, Shamshul Anaz
Format: Article
Language:English
Published: Universiti Teknologi MARA, Perlis 2003
Subjects:
Control engineering systems. Automatic machinery (General)
Online Access:http://ir.uitm.edu.my/id/eprint/14713/1/AJ_SHAMSHUL%20ANAZ%20KASSIM%20JI%2003.pdf
http://ir.uitm.edu.my/id/eprint/14713/
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spelling my.uitm.ir.147132016-09-22T07:30:08Z http://ir.uitm.edu.my/id/eprint/14713/ A marketing survey and a perception study of customers' acceptance and interest on Vehicle Tracking System (VTS) in Klang Valley / Shamshul Anaz Kassim Kassim, Shamshul Anaz Control engineering systems. Automatic machinery (General) Penyelidikan ini bertujuan untuk mengenal pasti persepsi pelanggan terhadap penerimaan dan minat ke atas Sistem Pengesai? Kenderaan (Vehicle Tracking Sysyem) di kalangan firma firma pengangkutan di Lembah Klang. Penyelidikan ini merupakan satu kajian 'exploratory' berdasarkan kepada teknologi baru dari negara maju. Kajian ini menggunakan analisis varians, chi-square, cross tabulation berasaskan kaedah Statistical Package For Social Sciences (SPSS). Hasil penyelidikan mendapati kebanyakan firma pengangkutan berminat dan menerima Sistem Pengesan Kenderaan tetapi tidak di dalam waktu terdekat kerana halangan teknologi, kos dan kesediaan. Universiti Teknologi MARA, Perlis 2003 Article PeerReviewed text en http://ir.uitm.edu.my/id/eprint/14713/1/AJ_SHAMSHUL%20ANAZ%20KASSIM%20JI%2003.pdf Kassim, Shamshul Anaz (2003) A marketing survey and a perception study of customers' acceptance and interest on Vehicle Tracking System (VTS) in Klang Valley / Shamshul Anaz Kassim. Jurnal Intelek, 1. pp. 142-157. ISSN 2231-7716
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Control engineering systems. Automatic machinery (General)
spellingShingle Control engineering systems. Automatic machinery (General)
Kassim, Shamshul Anaz
A marketing survey and a perception study of customers' acceptance and interest on Vehicle Tracking System (VTS) in Klang Valley / Shamshul Anaz Kassim
description Penyelidikan ini bertujuan untuk mengenal pasti persepsi pelanggan terhadap penerimaan dan minat ke atas Sistem Pengesai? Kenderaan (Vehicle Tracking Sysyem) di kalangan firma firma pengangkutan di Lembah Klang. Penyelidikan ini merupakan satu kajian 'exploratory' berdasarkan kepada teknologi baru dari negara maju. Kajian ini menggunakan analisis varians, chi-square, cross tabulation berasaskan kaedah Statistical Package For Social Sciences (SPSS). Hasil penyelidikan mendapati kebanyakan firma pengangkutan berminat dan menerima Sistem Pengesan Kenderaan tetapi tidak di dalam waktu terdekat kerana halangan teknologi, kos dan kesediaan.
format Article
author Kassim, Shamshul Anaz
author_facet Kassim, Shamshul Anaz
author_sort Kassim, Shamshul Anaz
title A marketing survey and a perception study of customers' acceptance and interest on Vehicle Tracking System (VTS) in Klang Valley / Shamshul Anaz Kassim
title_short A marketing survey and a perception study of customers' acceptance and interest on Vehicle Tracking System (VTS) in Klang Valley / Shamshul Anaz Kassim
title_full A marketing survey and a perception study of customers' acceptance and interest on Vehicle Tracking System (VTS) in Klang Valley / Shamshul Anaz Kassim
title_fullStr A marketing survey and a perception study of customers' acceptance and interest on Vehicle Tracking System (VTS) in Klang Valley / Shamshul Anaz Kassim
title_full_unstemmed A marketing survey and a perception study of customers' acceptance and interest on Vehicle Tracking System (VTS) in Klang Valley / Shamshul Anaz Kassim
title_sort marketing survey and a perception study of customers' acceptance and interest on vehicle tracking system (vts) in klang valley / shamshul anaz kassim
publisher Universiti Teknologi MARA, Perlis
publishDate 2003
url http://ir.uitm.edu.my/id/eprint/14713/1/AJ_SHAMSHUL%20ANAZ%20KASSIM%20JI%2003.pdf
http://ir.uitm.edu.my/id/eprint/14713/
_version_ 1685648558890418176
score 13.159267

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