Terengganu's tourism industry: an analysis of its competitiveness from 1996 to 2020 / Noor Zatul Iffah Hussin ... [et al.]

• Main Authors: Hussin, Noor Zatul Iffah, Mohd Fuza, Zatul Iffah, Padlee, Siti Falindah, Ismail, Fathilah, Ismail, Roslina
• Format: Article
• Language: English
• Published: Universiti Teknologi MARA, Terengganu 2024
• Subjects: Market segmentation. Target marketing
• Online Access: https://ir.uitm.edu.my/id/eprint/108035/1/108035.pdf; https://ir.uitm.edu.my/id/eprint/108035/; https://e-ajuitmct.uitm.edu.my/v3/

This study investigates the effectiveness of the Terengganu plan by focusing on economic growth in Terengganu from 1996 to 2020, with a particular focus on tourist arrivals, receipts, workforce development, and contributions to gross domestic product (GDP). This study is limited to 2020 because each...