Description: Crafting experiential value via smartphone apps channel

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Bibliographic Details
Main Authors:	Rezaei, Sajad, Valaei, Naser *
Format:	Article
Published:	Emerald 2017
Subjects:	QA75 Electronic computers. Computer science QA76 Computer software
Online Access:	http://eprints.sunway.edu.my/666/ http://dx.doi.org/10.1108/MIP-08-2016-0141
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