An analysis of mobile banking acceptance by Malaysian customers
Today, the advancement of mobile technologies has provided an opportunity for financial providers in introducing new financial innovations. One of the emerging financial innovations introduced by financial providers is mobile banking. This study adopts a technology acceptance model (TAM) to investig...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Sunway University College
2007
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| Subjects: | |
| Online Access: | http://eprints.sunway.edu.my/37/1/mobile_banking.pdf http://eprints.sunway.edu.my/37/ |
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