Influence of travel and tour website on tourist behaviour to determine destination in Malaysia among IIUM students in Pagoh, Johor.
This study is to examine the factors that influence IIUM Pagoh students to use the travel and tour website in Malaysia. This research explores the effectiveness of travel website on students’ travel planning trough information quality, service quality and design quality. This research proposes two r...
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Main Authors: | Borahan, Nur Saiful Amree, Saad, Mazni |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2020
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Subjects: | |
Online Access: | http://irep.iium.edu.my/82545/1/5%20INFLUENCE%20OF%20TRAVEL%20AND%20TOUR%20WEBSITE%20ON%20TOURIST%20BEHAVIOUR%20TO%20DETERMINE%20DESTINATION%20IN%20MALAYSIA%20AMONG%20IIUM%20STUDENTS%20IN%20PAGOH%20JOHOR.pdf http://irep.iium.edu.my/82545/ |
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