An empirical study of customers’ adoption of mobile money transfer services in Somaliland

• Main Authors: Oyefolahan, Ishaq Oyebisi, Abubakar, Adamu, Ahmed, Sa’ad Abdirisak
• Format: Conference or Workshop Item
• Language: English
• Published: 2014
• Subjects: T173.2 Technological change
• Online Access: http://irep.iium.edu.my/40978/1/An_empirical_study_of_customers%E2%80%99_adoption.pdf; http://irep.iium.edu.my/40978/; http://ieeexplore.ieee.org/xpl/articleDetails.jsp?arnumber=7020583&filter%3DAND%28p_IS_Number%3A7020577%29

This paper investigates factors influencing customers’ adoption of Mobile Money Transfer Services in Somaliland by applying and extending the Technology Acceptance Model (TAM) model. We proposed and tested statistical hypotheses based on the data collected from 204 respondents who are customers that...