Determinants of social networking software acceptance: a multi-theoretical approach

Understanding reasons why students use social media has become a major preoccupation of researchers in recent time due to the rate of its adoption among the present generation of students. Some of the few study on social media phenomenon employed a single theory as a framework in order to understand...

Full description

Saved in:
Bibliographic Details
Main Authors: Shittu, Ahmed Tajudeen, Madarsha, Kamal Basha, Nik Abdul Rahman , Nik Suryani, Tunku Ahmad, Tunku Badariah
Format: Article
Language:English
Published: Universiti Malaya 2013
Subjects:
Online Access:http://irep.iium.edu.my/32373/1/determinants.pdf
http://irep.iium.edu.my/32373/
http://mojet.net/pdf/v01i01/v01i01-03.pdf
Tags: Add Tag
No Tags, Be the first to tag this record!