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Strategy for consumer brand preferences

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Bibliographic Details
Main Author:	Haque, A. K. M. Ahasanul
Format:	Book Chapter
Language:	English
Published:	IIUM Press 2012
Subjects:	HF5410 Marketing. Distribution of products
Online Access:	http://irep.iium.edu.my/25338/1/Chapter_1.pdf http://irep.iium.edu.my/25338/ http://rms.research.iium.edu.my/bookstore/default.aspx
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id	my.iium.irep.25338
record_format	dspace
spelling	my.iium.irep.253382012-08-03T01:56:46Z http://irep.iium.edu.my/25338/ Strategy for consumer brand preferences Haque, A. K. M. Ahasanul HF5410 Marketing. Distribution of products IIUM Press 2012 Book Chapter REM application/pdf en http://irep.iium.edu.my/25338/1/Chapter_1.pdf Haque, A. K. M. Ahasanul (2012) Strategy for consumer brand preferences. In: Reading on marketing theories: a practical approach on case studies. IIUM Press, Kuala Lumpur, pp. 1-10. ISBN 9789674182069 http://rms.research.iium.edu.my/bookstore/default.aspx
institution	Universiti Islam Antarabangsa Malaysia
building	IIUM Library
collection	Institutional Repository
continent	Asia
country	Malaysia
content_provider	International Islamic University Malaysia
content_source	IIUM Repository (IREP)
url_provider	http://irep.iium.edu.my/
language	English
topic	HF5410 Marketing. Distribution of products
spellingShingle	HF5410 Marketing. Distribution of products Haque, A. K. M. Ahasanul Strategy for consumer brand preferences
format	Book Chapter
author	Haque, A. K. M. Ahasanul
author_facet	Haque, A. K. M. Ahasanul
author_sort	Haque, A. K. M. Ahasanul
title	Strategy for consumer brand preferences
title_short	Strategy for consumer brand preferences
title_full	Strategy for consumer brand preferences
title_fullStr	Strategy for consumer brand preferences
title_full_unstemmed	Strategy for consumer brand preferences
title_sort	strategy for consumer brand preferences
publisher	IIUM Press
publishDate	2012
url	http://irep.iium.edu.my/25338/1/Chapter_1.pdf http://irep.iium.edu.my/25338/ http://rms.research.iium.edu.my/bookstore/default.aspx
_version_	1643608920375164928
score	13.209306

Strategy for consumer brand preferences

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