Quality of claims, references and the presentation of risk results in medical journal advertising: a comparative study in Australia, Malaysia and the United States
Background Journal advertising is used by pharmaceutical companies to disseminate medicine information to doctors. The quality of claims, references and the presentation of risk results in Australia and the US has been questioned in several studies. No recent evidence is available on the quality...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
BMC Central
2010
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/1914/1/Public_Health_Othman_Noordin_Claims_Risk%20results_references_journal_advertising.pdf http://irep.iium.edu.my/1914/ http://www.biomedcentral.com/content/pdf/1471-2458-10-294.pdf |
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