Predictive analytics for sustainable tourism development: a data-driven approach

Tourism plays a significant role in Malaysia's economic and social development, with efforts increasingly aligned to Sustainable Development Goals (SDGs), particularly SDG 8 (Decent Work and Economic Growth). This project addresses the lack of predictive analytics for sustainable tourism by emp...

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Bibliographic Details
Main Authors: Abdul Mohaimin, Irfan Qayyim, Mohd Marzuki, Aida Najihah, Hassan, Raini
Format: Article
Language:English
Published: International Islamic University Malaysia 2025
Subjects:
Online Access:http://irep.iium.edu.my/119284/7/119284_%20Predictive%20analytics%20for%20sustainable.pdf
http://irep.iium.edu.my/119284/
https://journals.iium.edu.my/kict/index.php/IJPCC/article/view/539
https://doi.org/10.31436/ijpcc.v11i1.539
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