‘Sadaqahnow’ project business model: trusted fundraising mobile application for enhancing the well-being of local & global communities

• Main Authors: Mohd Aini, Suraya Nabilah, Roslam, Siti Nur Idah, Nazuki, Nur Nadiah, Mohamad Helmi, Nur Fathnin Ilhami, Ahmad Dahlan, Abdul Rahman
• Format: Article
• Language: English
• Published: IIUM Press 2024
• Subjects: T58.6 Management information systems
• Online Access: http://irep.iium.edu.my/113931/7/113931_%E2%80%98Sadaqahnow%E2%80%99%20project%20business%20model.pdf; http://irep.iium.edu.my/113931/; https://journals.iium.edu.my/kict/index.php/jisdt/article/view/467/298; https://doi.org/10.31436/jisdt.v6i1.467

This paper is to offer a conceptual business model (BM) for an IT project titled, ‘SadaqahNow.’ The project business model is developed to help addressing the challenges, extreme pains, essential gains, and important job-to-do of various customer segments, namely fundraisers and donors, when garned...