Engaging library staff in social media promotion: practices and experience by Dar al-Hikmah Library, International Islamic University (IIUM), Kuantan Campus

• Main Authors: Mustapa, Nor Hasyimah, Taju Rahim, Rosyidah, Shamsudin, Nurusy Syahidah, Hafit, Amirah, Mustafa Brynes, Yasmin Mastura, Md. Idris, Siti Nor
• Format: Article
• Language: English
• Published: Library Association of Singapore (LAS) 2023
• Subjects: P87 Communication. Mass media; Z719 Libraries (General)
• Online Access: http://irep.iium.edu.my/109184/7/109184_Engaging%20library%20staff%20in%20social%20media%20promotion.pdf; http://irep.iium.edu.my/109184/; https://www.las.org.sg/wp/sjlim/engaging-library-staff-in-social-media-promotion-practices-and-experience-by-dar-al-hikmah-library-international-islamic-university-malaysia-kuantan-campus/

The power of social media fulfils the dynamics of communication to the public. Libraries are also taking advantage of social platforms now more than ever before. Social media promotion in libraries is a trend that ensures users get access to library content, anytime, anywhere. It is an effective pla...