Selection of the best E-Wallet in Klang Valley, Malaysia: an application of the analytic hierarchy process

• Main Authors: Islam, Rafikul, Amaloo, Rajan
• Format: Conference or Workshop Item
• Language: English; English; English; English
• Published: World Academy of Islamic Management 2023
• Subjects: HF5001 Business. Business Administration
• Online Access: http://irep.iium.edu.my/104963/19/Waim%20Conference%202023%20%281%29.pdf; http://irep.iium.edu.my/104963/2/3rd-WAIM-Conference-v10-1448x2048.png; http://irep.iium.edu.my/104963/3/3rd_Conference_Certificate_Paticipant_Prof%20Rafikul%20_Islam.pdf; http://irep.iium.edu.my/104963/4/Schedule.pdf; http://irep.iium.edu.my/104963/; https://waim.my/conference-info/

Parties conducting electronic businesses usually do not meet face-to-face, nor do they exchange currency or hard copies of documents hand-to-hand. When companies enter into electronic commerce transactions, choosing an electronic payment (or E-Wallet) system that will work well is a major issue. In this paper, after examining different E-Wallet systems in Klang Valley, Malaysia, assessment criteria are identified based on previous research and interviewing experts. Then, using Analytic Hierarchy Process (AHP), various E-Wallets in Klang Valley are prioritized. Results show that Samsung Pay is the most preferred E-Wallet system, followed by Lazada e-Wallet and Boost. The findings of this research are intended to be useful for both academic researchers and companies planning to adopt or to improve an electronic payment system.