Factors affecting consumers behavioral intention to share digital footprints on social media

The emergence of social media has streamlined the transmission of information through various avenues, prompting individuals to supplant traditional methods with the integration of social platforms. In this era of state-of-the-art technology and the prevalence of big data in media channels, numero...

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Bibliographic Details
Main Author: Leong, Jenny Siew Yee
Format: Final Year Project / Dissertation / Thesis
Published: 2024
Subjects:
Online Access:http://eprints.utar.edu.my/6731/1/202310%2D11_Softcopy_of_FYP_JENNY_LEONG_SIEW_YEE.pdf
http://eprints.utar.edu.my/6731/
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