Insights of young entrepreneurship aspirants towards sustainable entrepreneurship in Malaysia

This research was aimed to study the relationship between eco-friendly people, green marketing factors, changing consumer behaviour and favourable market conditions towards sustainable entrepreneurship intention of young-adults in Malaysia. The target respondents for this research was undergraduate...

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Bibliographic Details
Main Author: Elochukwu, Chekwube Cyprian
Format: Final Year Project / Dissertation / Thesis
Published: 2023
Subjects:
Online Access:http://eprints.utar.edu.my/5687/1/Chekwube_Cyprian_Elochukwu.pdf
http://eprints.utar.edu.my/5687/
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