The rise of buy-now-pay-later (BNPL) service in Malaysia
This study is aimed to find out the factors that affect the intention to adopt the Buy Now Pay Later (BNPL) Services in Malaysia. This study is using five factors (perceived ease of use, perceived usefulness, perceived risk, social influence, and financial literacy) to examine their significance to...
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| Main Authors: | , , , , |
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| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2023
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| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/5536/1/fyp_BF_2023_CSH.pdf http://eprints.utar.edu.my/5536/ |
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