Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach
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2017
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Online Access: | http://eprints.unisza.edu.my/3598/1/FH05-FESP-17-11925.pdf http://eprints.unisza.edu.my/3598/2/FH05-FESP-17-11929.pdf http://eprints.unisza.edu.my/3598/ |
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my-unisza-ir.35982022-01-09T07:32:53Z http://eprints.unisza.edu.my/3598/ Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach Abd. Ghani, Prof. Madya Dr. Mazuri HD28 Management. Industrial Management CreateSpace Independent Publishing Platform 2017 Book NonPeerReviewed text en http://eprints.unisza.edu.my/3598/1/FH05-FESP-17-11925.pdf text en http://eprints.unisza.edu.my/3598/2/FH05-FESP-17-11929.pdf Abd. Ghani, Prof. Madya Dr. Mazuri (2017) Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach. CreateSpace Independent Publishing Platform. ISBN 978-1976335808 |
institution |
Universiti Sultan Zainal Abidin |
building |
UNISZA Library |
collection |
Institutional Repository |
continent |
Asia |
country |
Malaysia |
content_provider |
Universiti Sultan Zainal Abidin |
content_source |
UNISZA Institutional Repository |
url_provider |
https://eprints.unisza.edu.my/ |
language |
English English |
topic |
HD28 Management. Industrial Management |
spellingShingle |
HD28 Management. Industrial Management Abd. Ghani, Prof. Madya Dr. Mazuri Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach |
format |
Book |
author |
Abd. Ghani, Prof. Madya Dr. Mazuri |
author_facet |
Abd. Ghani, Prof. Madya Dr. Mazuri |
author_sort |
Abd. Ghani, Prof. Madya Dr. Mazuri |
title |
Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach |
title_short |
Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach |
title_full |
Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach |
title_fullStr |
Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach |
title_full_unstemmed |
Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach |
title_sort |
managing hotel brand performance: a study in malaysia using pls approach |
publisher |
CreateSpace Independent Publishing Platform |
publishDate |
2017 |
url |
http://eprints.unisza.edu.my/3598/1/FH05-FESP-17-11925.pdf http://eprints.unisza.edu.my/3598/2/FH05-FESP-17-11929.pdf http://eprints.unisza.edu.my/3598/ |
_version_ |
1724079275008589824 |
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13.18916 |