Scrutinizing the myth of kumunity: the semiotics of the philippines’ pinoy big brother season 10

In applying Roland Barthes' semiotic theory to the analysis of Pinoy Big Brother Season 10 (Dyogi, Katigbak, Vidanes & Andrada, 2021-2022), this study delves into the intricate layers of meaning embedded in the show's 'Kumunity' concept, a term created by the fusion of '...

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Bibliographic Details
Main Authors: Rosario Ancheta, Jeffrey, Aguilar Villena, Joseph
Format: Article
Language:English
Published: Penerbit Universiti Kebangsaan Malaysia 2024
Online Access:http://journalarticle.ukm.my/23850/13/komunikasi_26.pdf
http://journalarticle.ukm.my/23850/
https://ejournal.ukm.my/mjc/issue/view/1644
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