Dissemination of traditional chinese culture: a comparative analysis of Yunting and Ximalaya FM
Traditional Chinese culture has gradually become a trend in national mainstream media especially on new media platforms. Based on the Chinese mainstream media Yunting and the commercial audio platform Ximalaya FM, a comparative content analysis was conducted on the top 10 “humanities and history” ch...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Penerbit Universiti Kebangsaan Malaysia
2023
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| Online Access: | http://journalarticle.ukm.my/23175/1/komunikasi_19.pdf http://journalarticle.ukm.my/23175/ https://ejournal.ukm.my/mjc/issue/view/1610 |
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